The Term SEM Refers to all the activities which involve Paid Marketing in Search Engines unlike the organic SEO, the SEM is all paid and the amount is paid to the search engines for serving paid advertisement on either their search network or display network.
Channels of Search Engine Marketing:
- Google Marketing
- Google Search Network Marketing
- Google Display Network Marketing
- Google AdWords Express Marketing
- Google Call Only Ads Marketing
- YouTube Advertising
- Yahoo Ads
- Bing Ads
Classifieds & Directories Search Engine Marketing:
- Yelp Marketing
- Yellow Pages Marketing
- Gumtree Marketing
- OLX Marketing
Ecommerce Search Engine Marketing:
- Amazon Marketing
- Ebay Marketing
- Ali Express Marketing
- Alibaba Marketing
Ads by Goal:
- Search Engine Marketing for Sales Boosting
- Lead Generation
- Website Traffic
- Brand Consideration Marketing
- Brand Awareness Marketing
- App Marketing