Website Optimization Guides & Articles

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What these Website Optimization guides cover

A slow or confusing website quietly loses customers from every channel, and indexing problems can stop pages appearing in Google at all. These guides explain Core Web Vitals and why page speed matters, simple conversion fixes that increase enquiries, and a ten-point checklist for spotting what is holding your site back.

Run through the checklist first — it starts with the issues that stop pages being found, such as blocked indexing and missing sitemaps. Then read the speed guide for the most common causes of slow WordPress sites, and the conversion guide for changes that help visitors take the next step.

Our website optimization page explains how we audit, fix and measure speed, technical SEO and conversion.